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Seeking Mavis Beacon
15

At the Hyde Park Picture House
A brilliant document of a DIY investigation to uncover the woman behind the face of ‘Mavis Beacon Teaches Typing’, an educational software programme developed in the 1980s.
Documentary • Empowering • Hidden gem
Triple F-Rated
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‘Mavis Beacon Teaches Typing' permanently lives on in the collective memory of filmmakers Jazmin Jones and Olivia McKayla Ross. The elegant, smiling Black woman in the cream suit marching off to her high-rise job on the cover of the package and the Black hands with 3inch - long acrylic fingernails, overlaid on the screen that clattered as Beacon typed in tandem with her users.

Retailers in the 80s were convinced a software programme featuring a dark-skinned Black woman wouldn’t sell, but it ended up becoming one of the most successful and lucrative educational products of all time.

What became of the influential cover model who vanished decades ago? Their sleuthing uncovers a shocking revelation. What follows leads Jones and Ross to question, in the age of AI and technological omnipresence, who does our image really belong to?

This event is taking place at Hyde Park Picture House, as part of our season The Stories We Tell, presented by Leeds Heritage Theatres.

Details

Duration
1hr 42mins
Director
Jazmin Jones, Olivia McKayla Ross
Distributor
TAPE Collective
Featuring
Jazmin Jones • Olivia McKayla Ross
Year
2024
Country of origin
United States
Strobe lighting
No
Content guidance
Racism • Sexism
No screenings scheduled
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Become a member!  •  Ticket discounts  •  Priority booking  •  40% off MUBI  •  Become a member!  •  Free tickets  •  Food & drink discounts  •  Members’ newsletter
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Become a member!  •  Ticket discounts  •  Priority booking  •  40% off MUBI  •  Become a member!  •  Free tickets  •  Food & drink discounts  •  Members’ newsletter